Author Archives for susan

Marketing in Today’s World

May 31, 2016 12:00 pm Published by Comments Off on Marketing in Today’s World

Something I really enjoy about running my own business is marketing. Some find it a struggle, while for others it comes easy. My strategy when it comes to marketing is... View Article


Inspiring Employee Advocacy

April 29, 2016 12:30 pm Published by Comments Off on Inspiring Employee Advocacy

It’s often said that employees are a company’s greatest assets. These are the employees who have been inspired by the company’s mission and have an outward response that turns them... View Article


The Key to Escalating a Small Business

April 15, 2016 12:00 pm Published by Comments Off on The Key to Escalating a Small Business

So, you’ve started your business. You’re moving forward, sales are increasing, then boom! You hit a brick wall. Sales have plateaued, you’re doing as much work as you are capable... View Article


Rebrand Your Business While Staying True to Your Message

March 29, 2016 12:00 pm Published by Comments Off on Rebrand Your Business While Staying True to Your Message

There are dozens of elements that make a brand what it is, but a very important one involves the aesthetic of your brand. This involves signage, email signatures, logos, videos... View Article


Bringing Your Budget to Life

February 22, 2016 2:00 pm Published by Comments Off on Bringing Your Budget to Life

Very few businesses are taking their budget seriously enough, and you’re likely one of them. Of course, you’ve created a budget. You likely even have your written budget readily available... View Article